Ranking

State

TV ad % spent in state

Visit % in state

Visit%+TV ad% / 2

% US Pop

Index

1

Iowa

3.96%

12.71%

8.34%

1.01%

8.29

2

Ohio

19.90%

16.49%

18.20%

3.90%

4.66

3

New Hampshire

1.94%

2.06%

2.00%

0.44%

4.52

4

Wisconsin

6.09%

10.65%

8.37%

1.88%

4.46

5

New Mexico

3.41%

2.06%

2.74%

0.65%

4.22

6

Florida

27.07%

20.96%

24.02%

5.92%

4.05

7

Nevada

3.62%

2.41%

3.01%

0.80%

3.79

8

Pennsylvania

15.51%

7.90%

11.70%

4.22%

2.77

9

Minnesota

4.52%

4.81%

4.67%

1.74%

2.69

10

Colorado

2.95%

3.44%

3.20%

1.57%

2.04

11

Michigan

5.69%

6.53%

6.11%

3.44%

1.77

12

Maine

0.91%

0.34%

0.63%

0.45%

1.40

13

Oregon

0.96%

1.72%

1.34%

1.22%

1.09

14

West Virginia

0.93%

0.34%

0.64%

0.62%

1.03

15

Missouri

0.99%

1.72%

1.36%

1.96%

0.69

16

Hawaii

0.16%

0.34%

0.25%

0.43%

0.59

17

Arizona

0.04%

1.72%

0.88%

1.96%

0.45

18

New Jersey

0.00%

1.37%

0.69%

2.96%

0.23

19

Kansas

0.00%

0.34%

0.17%

0.93%

0.18

20

Massachusetts

0.00%

0.69%

0.34%

2.19%

0.16

21

Washington

0.50%

0.00%

0.25%

2.11%

0.12

22

Arkansas

0.20%

0.00%

0.10%

0.94%

0.11

23

Maryland

0.00%

0.34%

0.17%

1.89%

0.09

24

Oklahoma

0.10%

0.00%

0.05%

1.20%

0.04

25

Tennessee

0.15%

0.00%

0.08%

2.01%

0.04

26

North Carolina

0.18%

0.00%

0.09%

2.91%

0.03

27

California

0.00%

0.69%

0.34%

12.22%

0.03

28

Louisiana

0.09%

0.00%

0.04%

1.54%

0.03

29

New York

0.01%

0.34%

0.18%

6.55%

0.03

30

Dist of Columbia

0.01%

0.00%

0.01%

0.28%

0.02

31

Alabama

0.04%

0.00%

0.02%

1.54%

0.01

32

South Carolina

0.02%

0.00%

0.01%

1.43%

0.01

51

Wyoming

0.00%

0.00%

0.00%

0.17%

0.00

51

Delaware

0.00%

0.00%

0.00%

0.19%

0.00

51

Vermont

0.00%

0.00%

0.00%

0.21%

0.00

51

North Dakota

0.00%

0.00%

0.00%

0.22%

0.00

51

Alaska

0.00%

0.00%

0.00%

0.22%

0.00

51

South Dakota

0.00%

0.00%

0.00%

0.26%

0.00

51

Montana

0.00%

0.00%

0.00%

0.32%

0.00

51

Rhode Island

0.00%

0.00%

0.00%

0.37%

0.00

51

Idaho

0.00%

0.00%

0.00%

0.47%

0.00

51

Nebraska

0.00%

0.00%

0.00%

0.59%

0.00

51

Utah

0.00%

0.00%

0.00%

0.81%

0.00

51

Mississippi

0.00%

0.00%

0.00%

0.99%

0.00

51

Connecticut

0.00%

0.00%

0.00%

1.19%

0.00

51

Kentucky

0.00%

0.00%

0.00%

1.41%

0.00

51

Indiana

0.00%

0.00%

0.00%

2.12%

0.00

51

Virginia

0.00%

0.00%

0.00%

2.54%

0.00

51

Georgia

0.00%

0.00%

0.00%

3.01%

0.00

51

Illinois

0.00%

0.00%

0.00%

4.33%

0.00

51

Texas

0.00%

0.00%

0.00%

7.66%

0.00

Total

avg. 1.0